Case Studies
Most marketing firms create vanity dashboards to make themselves look good. We don't. At City Publications, we rely on data transparency, so we draw conclusions on what's working together. We're not in it to look good, we're in it to help you grow.
Below are real Atlanta businesses we've done that for. Click any one for the full story.
Window Makeover
Marietta, GA
15X Higher Close Rate
Program
Card Pack Program
Campaign Window
January – June 2026
Primary Result
Nearly 30% Close Rate vs Roughly 1.7% From Angi and Thumbtack
Secondary Result
$55,000 Verified Card-Pack Revenue
Service
In-Home Advertising
Funnel / Reach
93 Calls Reviewed • 21 Card-Pack Callers • 20 Booked Same Day
The Trusted Toolbox
Norcross, GA
$4,102 Avg. Job
Program
Radius Campaign
Campaign Window
January 2025 – July 2026
Primary Result
$61,528 in Verified Radius Revenue
Secondary Result
15 Verified Jobs From 5,600 Homes
Service
In-Home Advertising
Funnel / Reach
5,600 Homes • 15 Jobs • $27,652 Largest Verified Job
Preserve Roofing
Woodstock, GA
19.9x / 27.1x Return
Program
Card Pack
Campaign Window
January – July 2026 (YTD)
Primary Result
$318,072 Tracked Revenue
Secondary Result
$432,818 Revenue at Mailed Homes
Service
In-Home Advertising
Funnel / Reach
94 Calls • 35 Local Callers • 6 Tracked Conversions
FenceWorks of GA
Atlanta, GA
3X+ Average Job Size
Program
New Movers Showcase
Campaign Window
July – December 2025
Primary Result
$32,000 Revenue Booked
Secondary Result
$8,087 vs $2,500 Average Job Size
Service
In-Home Advertising
Funnel / Reach
15 Leads • 4 Booked
Horizon Hygiene
Brookhaven, GA
78% Close Rate
Program
Growth Program
Campaign Window
October 2025 – Spring 2026
Primary Result
7 of 9 Holiday Leads Booked
Secondary Result
Nearly 2x Prior-Year Average Job Value
Service
In-Home Advertising
Funnel / Reach
9 Holiday Leads • 7 Booked
Solomon Brothers
Atlanta, GA
58x ROAS
Program
We Buy Gold Campaign
Campaign Window
February 25 – April 15, 2026
Primary Result
$1.4 Million in Precious Metal Acquired
Secondary Result
58x Return From $24K to $1.4M
Service
Direct Mail Campaign
Funnel / Reach
40,000 Homeowners • 3 Locations
Atlanta Painting Company
Atlanta, GA
390% ROI
Program
Growth Program
Campaign Window
2025 • 5+ Years Running
Primary Result
390% ROI
Secondary Result
+$2,000 Average Job Size Lift
Service
In-Home Advertising
Funnel / Reach
Consistent Long-Term Campaign Growth
Results vary based on industry, market conditions, offer strength,
targeting strategy, and campaign consistency.